7 ways growing a small business is like making your own sourdough

During the endless lockdowns and isolation periods over the past few years, many of us found ourselves trying new hobbies and interests which could be done without stepping foot outside home. Common ones included knitting, sewing, reading, yoga, paint-by-numbers and baking sourdough. On this last one, I was fortunate to have some success. Certainly more success than my poor paint-by-numbers – the brushes are still sitting in an empty cup on my bookshelf, hard and…

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Book Review – ‘How to Build an Online Business’ by Bernadette Schwerdt

Do you know how Uber got started in Australia? Not the way you might think. Without giving away too much, it involved an airport and some paper fliers tucked under the windscreen wipers of limo drivers’ cars. The rest is Uber history. This is just one of the many, many examples Bernadette Schwerdt uses to illustrate each idea, suggestion, or nugget of advice she offers throughout this comprehensive book. Who is Bernadette Schwerdt? Author, speaker,…

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