Book Review – ‘How to Build an Online Business’ by Bernadette Schwerdt

Do you know how Uber got started in Australia? Not the way you might think. Without giving away too much, it involved an airport and some paper fliers tucked under the windscreen wipers of limo drivers’ cars. The rest is Uber history. This is just one of the many, many examples Bernadette Schwerdt uses to illustrate each idea, suggestion, or nugget of advice she offers throughout this comprehensive book. Who is Bernadette Schwerdt? Author, speaker,…

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